[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.polsepa.cz\/tipy-jak-sepsat-podnikatelsky-plan\/#Article","mainEntityOfPage":"https:\/\/www.polsepa.cz\/tipy-jak-sepsat-podnikatelsky-plan\/","headline":"Tipy, jak sepsat podnikatelsk\u00fd pl\u00e1n","name":"Tipy, jak sepsat podnikatelsk\u00fd pl\u00e1n","description":"Podnikatelsk\u00fd pl\u00e1n je velmi d\u016fle\u017eit\u00fd, proto byste nem\u011bli zapomenout na ty nejv\u00fdznamn\u011bj\u0161\u00ed aspekty. Sestaven\u00ed kvalitn\u00edho a \u00fasp\u011b\u0161n\u00e9ho business pl\u00e1nu je \u010dasov\u011b n\u00e1ro\u010dnou \u010dinnost\u00ed, a krom\u011b \u010dasu v\u00e1m sebere taky zna\u010dnou d\u00e1vku energie. 1. Z\u00e1kladn\u00ed ot\u00e1zky podnikatelsk\u00e9ho pl\u00e1nu
 O z\u00e1kladn\u00ed podnikatelsk\u00fdch ot\u00e1zk\u00e1ch jste u\u017e mo\u017en\u00e1 n\u011bco sly\u0161eli. Jedn\u00e1 se o \u0161edes\u00e1t jedna ot\u00e1zek, pomoc\u00ed kter\u00fdch sestav\u00edte […]","datePublished":"2023-05-15","dateModified":"2023-05-15","author":{"@type":"Person","@id":"https:\/\/www.polsepa.cz\/author\/#Person","name":"","url":"https:\/\/www.polsepa.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/f677d652d46d6437b40497bee38030612d53a3103b24904f519be33cae485306?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f677d652d46d6437b40497bee38030612d53a3103b24904f519be33cae485306?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"polsepa.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"url":"https:\/\/www.polsepa.cz\/tipy-jak-sepsat-podnikatelsky-plan\/","wordCount":443,"articleBody":" Podnikatelsk\u00fd pl\u00e1n je velmi d\u016fle\u017eit\u00fd, proto byste nem\u011bli zapomenout na ty nejv\u00fdznamn\u011bj\u0161\u00ed aspekty. Sestaven\u00ed kvalitn\u00edho a \u00fasp\u011b\u0161n\u00e9ho business pl\u00e1nu je \u010dasov\u011b n\u00e1ro\u010dnou \u010dinnost\u00ed, a krom\u011b \u010dasu v\u00e1m sebere taky zna\u010dnou d\u00e1vku energie.1. Z\u00e1kladn\u00ed ot\u00e1zky podnikatelsk\u00e9ho pl\u00e1nu
 O z\u00e1kladn\u00ed podnikatelsk\u00fdch ot\u00e1zk\u00e1ch jste u\u017e mo\u017en\u00e1 n\u011bco sly\u0161eli. Jedn\u00e1 se o \u0161edes\u00e1t jedna ot\u00e1zek, pomoc\u00ed kter\u00fdch sestav\u00edte hrub\u00fd n\u00e1\u010drt pl\u00e1nu, resp. za pomoc\u00ed odpov\u011bd\u00ed na tyto ot\u00e1zky. Tyto ot\u00e1zky v\u00e1m budou slou\u017eit jako vod\u00edtko, abyste na nic nezapomn\u011bli. Berte je t\u0159eba jako osnovu. Samoz\u0159ejm\u011b nemus\u00edte odpov\u00eddat na v\u0161ech 61. Sta\u010d\u00ed si vybrat ty, kter\u00e9 nejv\u00edce vyhovuj\u00ed konceptu va\u0161eho z\u00e1m\u011bru.P\u0159\u00edklady ot\u00e1zek: 
 \u00b7 Jak\u00fd v\u00fdrobek nebo slu\u017ebu nab\u00edz\u00edte?
 \u00b7 Jak\u00e1 je jedine\u010dnost va\u0161eho v\u00fdrobku\/slu\u017eby?
 \u00b7 Jak\u00e9 m\u00e1 v\u00e1\u0161 t\u00fdm zku\u0161enosti s oborem, ze kter\u00e9ho poch\u00e1z\u00ed v\u00e1\u0161 v\u00fdrobek\/slu\u017eba?
 \u00b7 Jak\u00fdm konkr\u00e9tn\u00edm zp\u016fsobem budete propagovat v\u00e1\u0161 v\u00fdrobek\/slu\u017ebu p\u0159i startu?
 \u00b7 Jak si p\u0159edstavujete spolupr\u00e1ci s investorem do budoucna?
 \u00b7 Kolik je na \u010desk\u00e9m, p\u0159\u00edpadn\u011b na zahrani\u010dn\u00edch trz\u00edch va\u0161ich z\u00e1kazn\u00edk\u016f?2. Business modely
 Pro sestaven\u00ed pl\u00e1nu vyu\u017eijte vzorov\u00e9 (modelov\u00e9) business pl\u00e1ny. Neju\u017e\u00edvan\u011bj\u0161\u00edm je Business Model Canvas. Tento model byl navr\u017een Alexanderem Osterwalderem, na z\u00e1klad\u011b jeho d\u0159\u00edv\u011bj\u0161\u00ed pr\u00e1ce na Business Model Ontology. Lze jednodu\u0161e \u0159\u00edct, \u017ee se jedn\u00e1 o jak\u00fdsi vizu\u00e1ln\u00ed graf obsahuj\u00edc\u00ed prvky, kter\u00e9 popisuj\u00ed hodnotov\u00e9 propozice podniku \u010di produktu. Sou\u010d\u00e1st\u00ed je tak\u00e9 popis infrastruktury, z\u00e1kazn\u00edk\u016f a financ\u00ed. Pom\u00e1h\u00e1 firm\u00e1m sledovat jejich aktivity.
 Co by v podnikatelsk\u00e9m pl\u00e1nu nem\u011blo chyb\u011bt?
 \u00b7 Z\u00e1kladn\u00ed \u00fadaje a popis podniku
 \u00b7 Popis podnikatelsk\u00e9 p\u0159\u00edle\u017eitosti a popis nab\u00edzen\u00e9ho v\u00fdrobku \u010di slu\u017eby
 \u00b7 Konkurence
 \u00b7 \u010casov\u00fd harmonogram \u2013 co v\u0161echno mus\u00edte zajistit; jak\u00e9 \u010dinnosti v\u00e1s \u010dekaj\u00ed p\u0159ed uveden\u00edm v\u00fdrobku\/slu\u017eby na trh; stanovte si kontroln\u00ed miln\u00edky \u2013 m\u016f\u017eete tak sledovat, zda jde v\u0161e podle pl\u00e1nu.
 \u00b7 Marketing \u2013 rozmyslete si, jak budete v\u00fdrobek\/slu\u017ebu propagovat, kolik do marketingu investujete apod.
 \u00b7 D\u016fle\u017eit\u00fd je samoz\u0159ejm\u011b i finan\u010dn\u00ed pl\u00e1n, ten by m\u011bl tvo\u0159it z\u00e1klad.
 \u00b7 Investory v\u011bt\u0161inou zaj\u00edm\u00e1 i t\u0159eba to, jak vy sami vid\u00edte rizika projektu. Tak si n\u011bjak\u00e9 p\u0159ipravte.                                                                                                                                                                                                                                                                                                                                                                                        3.6\/5 - (11 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Tipy, jak sepsat podnikatelsk\u00fd pl\u00e1n","item":"https:\/\/www.polsepa.cz\/tipy-jak-sepsat-podnikatelsky-plan\/#breadcrumbitem"}]}]